True Story

Orng Peel Laab® is a Toronto based record label and company founded by Canadian artist DL Incognito and longtime collaborator Techtwelve. The name was inspired by the imperfections that can occur when vinyl records are being cut or when paint is improperly applied. This defect is commonly known as "the orange peel" effect. The brand was born from the idea that perfection is an unrealistic goal. Why be perfect when you can be human? Welcome to the Laab.